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D&AD NEWBLOOD
CAREBNB

In the 2021 ‘State of Caring survey', 30% of carers rated their mental health as 'bad' or 'very bad'. Lack of respite from their caring role is a long-standing factor.

Airbnb addresses this by launching a new scheme called 'Carebnb' that encourages carers to take mini breaks.

Hosts donate weekday stays that often go unsold. Our advertising campaign encourages carers' family and friends to sign them up. Rooms are free except for the cleaning fee.

Carebnb continues to support the carers to engage in self-care by providing aftercare and suggestions of how to look after themselves.

D&AD NEWBLOOD
X EDITOR X: THE PORTFOLIOS

These winning certificates have been designed by Jack Renwick Studio.

THE DRUM CHIP SHOP 
LOVEHONEY

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THE CREAM COLLECTIVE
WINNERS
2 YEARS RUNNING

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